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Google Death Kiss

Image representing ITA Software as depicted in...

Image via CrunchBase

Google (GOOG) covets ITA Software and wants to buy it for around $700 million. Microsoft (MSFT) and the travel business are not so sure. They fear Google’s entry into the travel business. Travel is one of the big horseman of on-line e-commerce. People buy tickets, holidays, hotel reservations and the rest of it. Google playing the fox in the hen-house claims they will just improve the people’s choices.

Google has aroused the suspicion of regulators around the world. Every time they make a major move they are subject to intense scrutiny. ITA may want to sell. ITA may like the price. ITA shareholders probably are ecstatic about liquefying their investment. But if Google keeps running afoul of regulators when will companies starting shunning their embrace. Who wants a long controversial closings which distract from the business at hand.

Do no evil” is in danger of becoming a death kiss.

Disclosure: George Gutowski writes from a caveat emptor perspective. I hold no positions in stocks mentioned in this post.