Amber Road launches their IPO on march 21, 2014. Ponder this Bear Case Scenario.
A very similar concept to Borderfree which is also launching today. The company says they offer “cloud-based global trade management (GTM) solutions.”
They have been around since 1994 and have some 505 employees. This is not a start-up with a fresh new idea. They probably packaged up some existing shipping tool information along with some government website data and are presenting it as a solution.
Not sure what they are offering that is better to the existing global logistics providers.
George Gutowski writes from a caveat emptor perspective.