Starbucks has a neat little offer out. They are offering a $5 ecard if you connect your Starbucks account with your Twitter account. Looks like only one $5 ecard to a single friend. So if none of you friends sends you a Starbucks ecard well you now know where you stand with them. In the mean time Starbucks has access through you to all your friends.
Starbucks has long had those cards at the counter which get you a song of the week so this makes sense in their marketing thinking.
But was Zuckerberg Bitch slapped and left out or are they just doing segmented testing and its Twitters turn. What if you are following someone on both Twitter and Facebook. How will that look.
Oh and another thing. How is Lady GaGa going to play this she has like 41 Million followers?
George Gutowski writes from a caveat emptor perspective. He does not have 41 million followers.